App Store and iTunes gift cards

An App Store & iTunes gift card gives the recipient choice across Apple's digital ecosystem: apps, games, music, movies, TV shows, in-app purchases, books, subscriptions, and iCloud storage. It suits businesses whose recipients use Apple devices anyway, whether they are employees, customers, creators, or research participants. GIFQ offers this card in six markets: Türkiye, Brazil, China, Indonesia, India, and Japan, each with its own currency and denomination rules.

Each market functions as its own card. A card issued for Türkiye is in Turkish lira and cannot be redeemed in Brazil or Japan; a card for Japan is in yen and cannot be used in India. Amounts and any expiry also differ by market. For example, the Türkiye card can be loaded with any amount between TRY 10 and TRY 1500, while the India card is sold in fixed denominations from INR 100 to INR 10,000. The market pages list all available amounts for each country.

To choose the right market, look at where the recipient has their Apple ID registered. A recipient in Indonesia needs the Indonesia card, which is denominated in Indonesian rupiah. If you are sending rewards to people in several countries, you can order different market cards from one dashboard rather than managing separate suppliers for each country.

Businesses use this card through GIFQ in different ways. A company with contractors in Brazil can pay out earnings in reais, a health study can compensate participants in China with credit for apps or subscriptions, and a customer loyalty program in Turkey can offer Apple credit as a redemption option. Cards can be sent in bulk from the dashboard for batches of recipients, or one at a time through the API when the reward is triggered by an event in your own system.

Apple's brand strength makes this card a reliable reward, but it is not universal. Recipients must have an Apple ID and want digital content on Apple devices. It does not cover hardware purchases like an iPhone or MacBook. If your recipients are unlikely to use Apple services, another card may fit better, but for Apple users in the six available markets, this is a practical way to give a reward they can actually use.