Baskin Robbins - Half A Gallon 하프갤런 gift cards

Baskin-Robbins is the world's largest ice cream chain by store count, operating more than 7,800 locations across roughly 50 countries. In South Korea, where the brand trades as Baskin-Robbins Korea under SPC Group, the Half Gallon (하프갤런) format is a flagship product: a large take-home tub holding approximately 1.89 liters of ice cream, available in dozens of rotating flavors. The Half Gallon gift card is denomination-specific to that product tier, making it a tangible, high-perceived-value reward rather than an open-balance voucher. For B2B buyers, this card works well in contexts where the reward needs to feel celebratory and family-oriented — employee milestone recognition, seasonal gifting campaigns, or customer loyalty incentives in Korean-market programs. The typical recipient is a Korean consumer who already visits Baskin-Robbins regularly; redeeming a Half Gallon card requires an in-store visit, which makes it unsuitable for fully remote or international workforces but highly effective for domestic Korean employee bases or local promotional campaigns. Finance and HR teams running Q4 or holiday reward cycles frequently choose this format because the product price point is consistent, the brand recognition in Korea is near-universal, and delivery of the card can be handled digitally at scale through a platform like GIFQ.