Send BUT Gift Cards in Bulk · GIFQ

Order BUT gift cards at scale for French employee rewards, relocation packages, and contractor payouts — redeemable in-store and at but.fr.
Available in
Multiple countries
Denominations
Various denominations
Delivery
Instant
Min order (€)
10
The recipient-choice advantage

Don't ship cards. Ship choice.

When your recipient gets a GIFQ link, they pick from 5,000+ brands in their country and currency. Lower breakage. Higher satisfaction. Zero inventory risk.

Higher redemption
Recipients are 3× more likely to redeem a reward when they get to choose the brand themselves.
<5%
Lower breakage
Unused cards drop from 18% (single-brand programs) to under 5% with GIFQ's open catalog.
0
Inventory risk
Allocate, don't pre-buy. Recipients choose from the full catalog the moment they redeem — no inventory, no stranded SKUs, no expired single-brand stock on your books.
Why not buy direct from the brand?

Buying direct is fine for one card. Not 1,000.

Buying direct from the brand
Sending via GIFQ
Ordering
Manual, brand-by-brand
One platform, 5,000+ brands
Countries
Limited by the brand's program
90+ countries
Inventory
Pre-purchase risk
Pay-as-redeemed
Recipient choice
Locked to one brand
Choose from full catalog
API
Usually none
REST + webhooks + SDKs
Analytics
None
Full redemption + cohort data
Currency
One
Local for each recipient
Frequently asked questions

Questions buyers ask before ordering.

What HR, finance, and procurement teams ask before placing a bulk order through GIFQ.

Talk to the GIFQ team →

Are BUT gift cards valid for both in-store and online purchases at but.fr?

Yes, BUT gift cards can be used at physical BUT stores across France and on the but.fr e-commerce site. Recipients should check the card's terms for any channel-specific restrictions at the time of issuance.

What denominations are available when ordering BUT gift cards through GIFQ?

GIFQ supports a range of fixed denominations for BUT, typically starting from lower values suitable for small incentives and scaling to higher amounts appropriate for relocation or long-service awards. Contact GIFQ directly to confirm current denomination options and minimum order quantities.

Do BUT gift cards have an expiry date that HR teams should communicate to recipients?

BUT gift cards carry an expiry period — commonly one to two years from the date of issue — after which unused balances may be forfeited. HR and ops teams should include expiry details in recipient communications to avoid wasted reward value.

Is BUT the right reward choice for employee relocation packages in France?

BUT is particularly well-suited for relocation support because its product range covers furniture, appliances, and home electronics — exactly what employees need when setting up a new home. It removes the administrative burden of reimbursing individual receipts while giving recipients genuine purchasing flexibility.

Can BUT gift cards be distributed to contractors or research panel participants, not just full-time employees?

Yes, GIFQ can issue BUT gift cards to any recipient with a valid delivery method, making them usable for contractor payouts, panel incentives, or third-party referral programs. There is no requirement for recipients to be on a company payroll.

How does BUT compare to Ikea or Fnac-Darty gift cards for French employee rewards?

BUT covers a broader overlap between furniture and appliances than Ikea alone, and skews more toward domestic goods than the tech-heavy Fnac-Darty card. For recipients who need both home furnishings and electronics in a single card, BUT offers a practical middle ground at well-distributed store locations across France.

BUT

BUT is one of France's largest retail chains specializing in furniture, home appliances, and consumer electronics. Founded in 1972, the brand operates hundreds of stores across metropolitan France and maintains a complementary e-commerce platform, making it accessible to a wide geographic spread of recipients. For B2B reward programs, BUT gift cards address a practical and high-perceived-value category: the home. Recipients can furnish a home office, upgrade a kitchen appliance, replace electronics, or refresh living spaces — all purchases with tangible, lasting impact. This makes BUT a strong fit for employee relocation support packages, new-hire onboarding benefits, long-service recognition, and hybrid-work equipment stipends where HR teams want to give flexibility without managing reimbursements. The typical recipient is a French-based employee or contractor aged 25–55 who values domestic lifestyle purchases over entertainment or dining rewards. Finance teams appreciate the clear cost-per-unit structure when ordering at scale. Marketing and ops teams running French-market promotions or research incentives will find BUT relevant given its broad product range and strong name recognition across French households. Redemption occurs in-store at any BUT location or online at but.fr, giving recipients multiple convenient options.

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Want us to help you earn or keep your users engaged?

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