REI USA gift cards
For bulk gift card orders and API delivery.
Send digital REI gift cards in USD. Recipients can buy outdoor gear and apparel online at REI.com or in REI stores across the United States.
Product details
Redeemable in
- Available face values
USD 15 to 1,000
- Currency
- USD
- Delivery
- Digital
- Expiry
- No expiry
About REI USA
REI is the go-to retailer for outdoor gear in the United States, with a huge range of equipment for camping, hiking, cycling, climbing, and travel. A REI gift card lets recipients choose gear or clothing that fits their own outdoor interests, whether they are outfitting for a first trip or replacing well-worn essentials. It works for a wide audience, but is especially relevant for people who spend time outside.
This digital card is denominated in US dollars and can be loaded with any amount between $15 and $1,000. It never expires, so there is no pressure on the recipient to use it quickly. The card can be used online at REI.com or in any REI store in the United States, and by phone at 1-800-426-4840.
To redeem online, the recipient enters the gift card number and PIN at checkout. In stores, a sales associate can process the card at the register. REI's terms state the card is not refundable or redeemable for cash or credit except where required by law, and it cannot be replaced if lost or stolen. The card is issued by REI Customer Services, Inc.
Businesses use GIFQ to send REI gift cards as payouts to US-based contractors, as rewards for teams, or as thank-you gifts to customers. The API lets you automate delivery at scale, while the dashboard is suited to one-off batches. Since the card only works at REI, it is best for recipients who are likely to shop there. For someone who never goes outdoors, it would be a narrow choice.
REI is one of the largest consumer cooperatives in the US, known for its wide selection and a satisfaction guarantee that has been part of its identity for decades. The brand carries strong appeal among people who value quality outdoor equipment, but a recipient who prefers cash or a more general-purpose card may find it limiting.
From product selection to delivery
For a direct order, your business chooses this product, its value and the quantity. Review the card details alongside the recipient’s needs before including it in a bulk order or an integration.
Check the market and value
The card details show the values and currency for this product. Use those to choose an amount that fits your budget and the recipient’s market. For a different country, explore the brand’s other market listings.
Prepare the recipient’s instructions
Review the expiry information shown and the brand’s instructions. Check whether redemption requires an account or a particular channel. Deliver those instructions with the reward so the recipient knows how to use it.
Choose direct ordering or recipient choice
If you need this particular card, order the selected product and value through the dashboard or API. If you want the person to choose the brand, confirm the options available for that payout before presenting the selection.
Start with a small order
Test the flow with a small order and keep its reference. Check the status before repeating a request that appears delayed. In an integration, connect the GIFQ order to your own record so your team can follow up on delivery questions.
Frequently asked questions
Where can the REI gift card be used?
The card works at REI stores in the United States, on REI.com, and by phone at 1-800-426-4840. It is not usable at REI locations outside the US or at any other retailer.
What amounts can be loaded onto the card?
You can choose any amount between $15 and $1,000 USD, as long as the gift is for a recipient in the United States.
Does the card expire?
No. The card does not expire, and there are no maintenance or dormancy fees mentioned in the terms.
How does a recipient redeem it online?
At checkout on REI.com, the recipient enters the gift card number and PIN. In stores, a sales associate can process the card. The card cannot be redeemed for cash or credit.
Can I send REI gift cards in bulk through GIFQ?
Yes. GIFQ lets you send REI cards to many recipients at once through the dashboard or via API. This works well for paying US-based contributors, rewarding a team, or thanking customers.
Is this card a good fit for people outside the US?
Only if they can shop at REI.com and have a US shipping address or plan to visit a US store. Otherwise, a card denominated in the recipient's local currency and usable at a local retailer would be more practical.
Send REI USA at scale
Order gift cards in bulk from the dashboard or connect through the API. Talk to us about pricing and the markets your program needs.