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Talk to the GIFQ team →So Press gift cards cover the publisher's two titles: So Foot, a long-form football and culture magazine, and Society, a general-interest news magazine. Recipients can apply the card value toward print subscriptions, digital access, or back-issue purchases depending on current redemption options on the So Press platform.
So Press gift cards are issued for France (FR) only. If your recipient pool includes people outside France, you would need a separate reward instrument — GIFQ can advise on international alternatives for non-FR recipients.
Cards expire 12 months from the date of issuance. For bulk orders with staggered distribution, factor that window into your reward schedule to avoid recipients receiving cards with limited time remaining.
Yes, particularly for companies where employees have cultural, journalistic, or sports-related interests. A So Press card communicates a deliberate choice rather than a default reward, which tends to improve perceived value among recipients who already read So Foot or Society.
Streaming and retail cards have broader applicability but lower differentiation — most French employees have already received them. So Press cards target a specific, culturally engaged audience and work best when you know your recipient base skews toward independent media, football culture, or long-form journalism.
Denomination ranges and minimum order quantities are confirmed at checkout or through GIFQ's bulk order desk. For large-volume campaigns, contacting GIFQ directly ensures denomination flexibility and delivery format options suited to your distribution method.
So Press is an independent French media publisher based in Paris, best known for two titles: So Foot, a cultural football magazine that has built a loyal readership since 2003, and Society, a general-interest news magazine launched in 2014. Both publications occupy a distinct editorial space — long-form, opinionated, and deliberately counter to mainstream press formats. That positioning makes So Press gift cards a well-matched reward for recipients who value quality journalism and cultural depth over transactional content. In a B2B context, So Press cards work particularly well for companies rewarding employees or contractors with cultural interests, sports-adjacent audiences, or French-language media consumers. Typical recipient profiles include marketing professionals, creative teams, journalists, researchers, and sports industry contacts based in France. Redemption gives access to print and digital subscriptions across So Foot and Society. For HR and marketing teams building rewards programs targeting French professionals, So Press offers a differentiated alternative to generic retail gift cards — one that signals cultural awareness rather than convenience. Cards are available exclusively for recipients in France and carry a 12-month validity window from issuance.
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