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Talk to the GIFQ team →Grand Centrale gift cards are redeemable exclusively in the United Arab Emirates. They are denominated in AED, so they are only appropriate for UAE-based recipients.
Cards are available from AED 50 to AED 5,000 per card. That range accommodates both modest spot-reward programmes and higher-value milestone or loyalty payouts.
Grand Centrale cards expire 3 months from the date of issuance. Communicate this window clearly to recipients when distributing, particularly if you are running a phased incentive campaign.
The card is valid across the Apparel Group brands housed within Grand Centrale, including ALDO, Skechers, Nine West, Naturalizer, Inglot, Call It Spring, R&B, Athlete's Co., Tim Hortons, Cold Stone Creamery, Dollar Plus, and ALDO Accessories. Recipients can split a single card across multiple visits or store categories.
Yes. The neighbourhood-shopping-centre format and mix of everyday fashion, footwear, food, and beauty brands make it a practical reward for recipients who want functional, accessible spending rather than aspirational luxury. AED 50 entry-level denominations also make it easy to use as a small-value recognition token.
Grand Centrale cards are scoped to Apparel Group's own brand portfolio, which limits redemption to those specific stores rather than any tenant in a broader mall. The trade-off is that Apparel Group's portfolio covers a wide enough range — apparel, footwear, food, beauty — to serve most everyday reward use cases without the higher face-value minimums sometimes required by large regional mall programmes.
Grand Centrale is Apparel Group's community-format shopping centre concept, operating in the United Arab Emirates. Unlike a traditional megamall, it packages a curated tenant mix into a compact, neighbourhood-scale footprint — combining the convenience of a local centre with the brand variety typically found in larger malls. The venue houses a range of Apparel Group-owned brands spanning fashion, footwear, accessories, food and beauty: Athlete's Co., ALDO, ALDO Accessories, Call It Spring, Cold Stone Creamery, Dollar Plus, Inglot, Naturalizer, Nine West, R&B, Skechers, and Tim Hortons. For B2B buyers, that breadth matters. A single Grand Centrale gift card gives recipients a genuine choice across apparel, casual dining, and personal care — making it suitable for employee recognition, sales incentives, or customer loyalty programmes targeting UAE-based recipients. The recipient profile skews toward everyday UAE consumers who shop locally rather than commuting to destination malls, which makes Grand Centrale cards particularly relevant for companies rewarding blue-collar workforces, retail staff, or residents in communities adjacent to Apparel Group's UAE locations. Cards are denominated in AED, ranging from AED 50 to AED 5,000, and carry a 3-month redemption window from issuance.
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