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What HR, finance, and procurement teams ask before placing a bulk order through GIFQ.
Talk to the GIFQ team →The card is designed for use within the Brazilian retail network covered by the co-branded product, which includes Riachuelo physical stores. Recipients should verify redemption availability at their nearest location, as store-level acceptance can vary by promotional period.
Riachuelo operates hundreds of stores across Brazilian states, giving recipients in urban and secondary markets realistic access to redemption points. The card covers apparel and footwear — categories with consistent demand regardless of recipient age or role.
The co-branded nature of this card connects it to both the Riachuelo retail offer and Havaianas products available through that channel. Recipients looking for Havaianas footwear can find select styles within Riachuelo stores where the brand is stocked.
Available denominations are confirmed at the time of order on the GIFQ platform and are denominated in Brazilian Reais (BRL). For high-volume orders, GIFQ's team can advise on denomination splits that fit your reward budget per recipient.
Brazilian gift cards are subject to expiry terms set by the issuer and consistent with local consumer regulations. HR teams distributing these cards in bulk should include expiry information in recipient communications to avoid unused balances and compliance issues.
GIFQ consolidates ordering, delivery, and reporting into a single platform, removing the manual coordination required when purchasing directly from retail issuers at scale. For finance and ops teams managing multi-brand reward programs, this reduces procurement overhead and provides a unified audit trail.
Riachuelo Havaianas is a Brazilian retail gift card that combines two well-known consumer brands under a single stored-value product available in Brazil. Riachuelo is one of Brazil's largest fashion retail chains, operating hundreds of stores nationwide and selling apparel, accessories, and home goods across multiple price points. Havaianas, produced by Alpargatas, is Brazil's iconic flip-flop and casual footwear brand with near-universal recognition among Brazilian consumers. Together, this co-branded card gives recipients access to both retail environments, making it a practical reward for a broad demographic. For HR and marketing teams running employee recognition, sales incentives, or customer loyalty programs targeting a Brazilian workforce or consumer base, this card covers everyday fashion and footwear needs — categories with wide appeal across income levels and age groups. Recipients can redeem in-store at Riachuelo locations or through applicable Havaianas retail touchpoints in Brazil. The card is particularly well-suited for companies with large frontline or field workforces in Brazil, where physical retail redemption remains dominant. Denominations and expiry terms follow standard Brazilian gift card regulations, and bulk ordering through GIFQ allows finance and ops teams to distribute at scale without managing individual purchases.
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