Send YouChoose Food & Drink Gift Cards · GIFQ

Order YouChoose Food & Drink Digital gift cards in bulk for UK recipients — denominations from £10 to £250 across multiple food and drink brands.
Available in
United Kingdom
Denominations
€10 – €250
Delivery
Instant
Min order (€)
10
The recipient-choice advantage

Don't ship cards. Ship choice.

When your recipient gets a GIFQ link, they pick from 5,000+ brands in their country and currency. Lower breakage. Higher satisfaction. Zero inventory risk.

Higher redemption
Recipients are 3× more likely to redeem a reward when they get to choose the brand themselves.
<5%
Lower breakage
Unused cards drop from 18% (single-brand programs) to under 5% with GIFQ's open catalog.
0
Inventory risk
Allocate, don't pre-buy. Recipients choose from the full catalog the moment they redeem — no inventory, no stranded SKUs, no expired single-brand stock on your books.
Why not buy direct from the brand?

Buying direct is fine for one card. Not 1,000.

Buying direct from the brand
Sending via GIFQ
Ordering
Manual, brand-by-brand
One platform, 5,000+ brands
Countries
Limited by the brand's program
90+ countries
Inventory
Pre-purchase risk
Pay-as-redeemed
Recipient choice
Locked to one brand
Choose from full catalog
API
Usually none
REST + webhooks + SDKs
Analytics
None
Full redemption + cohort data
Currency
One
Local for each recipient
Frequently asked questions

Questions buyers ask before ordering.

What HR, finance, and procurement teams ask before placing a bulk order through GIFQ.

Talk to the GIFQ team →

Which food and drink brands can recipients spend their YouChoose card with?

YouChoose draws from the Tillo brand network, which includes a range of restaurants, cafes, and food retailers available across the UK. The exact brand mix can vary over time as the network updates participating partners. Recipients typically see the current options at point of redemption, either in-store or online.

What denominations are available when ordering YouChoose Food & Drink Digital in bulk?

Denominations run from £10 to £250 per card, giving you the flexibility to match reward value to the occasion. A £10 card suits spot recognition or survey incentives, while £100–£250 works for milestone or performance-based rewards.

Is YouChoose Food & Drink Digital available for recipients outside the UK?

No — this card is issued and redeemable in Great Britain only. If your reward programme spans multiple countries, you would need separate products to cover non-UK recipients.

How does YouChoose compare to issuing a single-restaurant gift card for employee rewards?

A single-brand food card risks being irrelevant for employees who don't use that chain or who live outside its coverage area. YouChoose spreads redemption across multiple brands, reducing the chance a recipient simply can't use the reward they've been given.

Can YouChoose Food & Drink Digital cards be redeemed both online and in physical stores?

Yes — the card is accepted online and across thousands of physical UK outlets within the participating brand network. This dual-channel redemption is particularly practical for a workforce that mixes office, remote, and field-based employees.

What B2B use cases are best suited to YouChoose Food & Drink Digital?

Employee recognition, contractor milestone payments, and consumer research panel incentives are the strongest fits, since food and drink rewards carry high perceived personal value. The £10 entry denomination also makes it cost-effective for high-volume, lower-value distributions such as survey completion rewards.

YouChoose Food & Drink Digital

YouChoose Food & Drink Digital is a UK-exclusive multi-brand gift card that emerged from a collaboration between Tillo's digital brand network and epay's physical retail distribution infrastructure, launching in June 2021. Rather than locking recipients into a single retailer, YouChoose gives them a curated selection of food and drink brands to spend against, covering restaurants, cafes, takeaways, and grocery options. This flexibility makes it particularly effective as a corporate reward tool: recipients with different dietary preferences, locations, or lifestyles can all find relevant value without a company having to second-guess individual tastes. The card is accepted across thousands of UK outlets as well as online, which broadens redemption options for both urban and remote workers. For HR and reward teams managing diverse workforces, YouChoose Food & Drink Digital removes the friction of issuing single-brand food rewards that may not suit every employee. Denominations run from £10 to £250, giving buyers the ability to calibrate reward value for different tiers — from a small recognition gesture to a meaningful performance bonus. It is available exclusively for recipients based in Great Britain, making it a focused but practical choice for UK-centric employee reward, contractor incentive, or research panel programmes.

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Want to help your users earn, or keep them coming back?

Whether you’re paying people out or giving them rewards worth staying for, GIFQ is the layer that handles it, under your brand and without the integration headache. Create an account and send a test payout in a few minutes, or talk it through with one of us directly.

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